With the rise of Klarman Hall, and a new identity system for Cornell University’s largest college on campus, the College of Arts & Sciences needed to announce the spirit of the new brand with their 2018 campaign: A New Century for the Humanities. For this campaign Iron created custom abstract illustrated portraits of renowned alumni like Toni Morrison and Carl Sagan, a banner series’ for Klarman Hall and other select departments, and promotional lead brochures that defines the school’s approach to education as the cross-section of tradition and innovation.
ClientCornell University College of Arts & SciencesServicesPrint | SignageYear2017